Pureology - color development
Pureology

Color Development, Design Implementation, Comps & Mock-Ups

THE CHALLENGE

Our realization team partnered with L’Oreal to prototype “design-intent” for its Pureology brand. The key challenges of this engagement were timing and the need to adjust color on the fly as feedback was gathered from stakeholders in New York and Paris.

THE SOLUTION

The collaborative effort produced an array of color, finishes and graphic treatments that resulted in faster time-to-market approval.

IT'S EASY TO
GET STARTED!

Kaleidoscope

CHICAGO

700 N. Sacramento Blvd.
Chicago, IL 60612
Global: +1 (773) 722-9300
contact@kaleidoscopechicago.com

NEW YORK

251 W. 39th St. 4th Floor
New York, NY 10018
Global: +1 (212) 631-9947
contact@kaleidoscopenewyork.com

Kaleidoscope

CHICAGO

700 N. Sacramento Blvd.
Chicago, IL 60612
Global: +1 (773) 722-9300
contact@kaleidoscopechicago.com

NEW YORK

251 W. 39th St. 4th Floor
New York, NY 10018
Global: +1 (212) 631-9947
contact@kaleidoscopenewyork.com

Who We Are
What We Do
Our Work
Get In Touch
Request a Quote

CHICAGO

700 N. Sacramento Blvd.
Chicago, IL 60612
Global: +1 (773) 722-9300
contact@kaleidoscopechicago.com

NEW YORK

251 W. 39th St. 4th Floor
New York, NY 10018
Global: +1 (212) 631-9947
contact@kaleidoscopenewyork.com