Kraken - comp and mock-up
Kraken

Color Development, Comps & Mock-Ups, Production Art

THE CHALLENGE

Proximo relied on Kaleidoscope’s color and prototyping expertise to produce packaging comps and mock-ups for their newly redesigned Kraken Spiced Rum Label, for use in national advertising campaigns.

THE SOLUTION

Our color experts developed a color scheme that reflected the history of the brand and its signature aging process, while being sure to align with print specifications to ensure design intent is achieved in final production. The end result is a highly contrasted label with multi-varnish finishes that underlines the natural texture of the premium stock used.

IT’S EASY TO
GET STARTED

CHICAGO

700 N. Sacramento Blvd.
Chicago, IL 60612
Global: +1 (773) 722-9300
contact@kaleidoscopechicago.com

NEW YORK

251 W. 39th St. 4th Floor
New York, NY 10018
Global: +1 (212) 631-9947
contact@kaleidoscopenewyork.com

CHICAGO

700 N. Sacramento Blvd.
Chicago, IL 60612
Global: +1 (773) 722-9300
contact@kaleidoscopechicago.com

NEW YORK

251 W. 39th St. 4th Floor
New York, NY 10018
Global: +1 (212) 631-9947
contact@kaleidoscopenewyork.com

Who We Are
What We Do
Our Work
Get In Touch
Request a Quote

CHICAGO

700 N. Sacramento Blvd.
Chicago, IL 60612
Global: +1 (773) 722-9300
contact@kaleidoscopechicago.com

NEW YORK

251 W. 39th St. 4th Floor
New York, NY 10018
Global: +1 (212) 631-9947
contact@kaleidoscopenewyork.com